The Regenerators are commited to introducing our audience to the Kelp Forest Challenge and to more broadly educate them about the importance and potentials of kelp. Achieving our pledge will contribute to the education and awareness of an audience of 100’000 people across our various social media platforms via four short videos being produced on the topic across 2023. We will target these videos at both a lay audience in order to educate, and a more informed audience in order to spark engagement with the Challenge. This will tie in with the commitment we have made to supporting Operation Crayweed, a restoration project aiming to regrow kelp forests in and around Sydney Harbour.